THE ULTIMATE CONTRACTOR MARKETING PLAYBOOK

Start Growing Your Business With A Simple Yet Powerful Digital Marketing Strategy.

You don’t need a big-time budget to create effective marketing. This playbook will show you the marketing basics and help you apply them to your business. It may seem intimidating, but just remind yourself that the best strategies are usually the simplest ones. Start small and before you know it, you’ll understand all the whys and how's that get results.

1.

Website

A WEBSITE CAN HAVE A MASSIVE IMPACT ON ITS SUCCESS

One of the main reasons you should have a website for your business is to increase your organization's credibility. Chances are there are several providers offering a similar service to yours. One way you can stand out is by having a website that looks good and clearly communicates quality information to your consumers.

What You Need

  • A domain

  • website hosting

  • Website content

2.

Business Directory Listings

STAKE YOUR CLAIM ONLINE

It all starts with how potential customers find you online. And one of the best ways is to invest in an online business listing service.

Having your information correct and consistent in the biggest directories boosts your ranking in local Google searches. You might even find your business on the first page. Beat your competition by having your business information such as business name, address and phone number across the more than 100 business directories on the web.

What You Need

  • Setup Accounts in online directories in over 100+ directories
  • Update Business information as needed

3.

Review Management

REVIEWS MATTER. TAKE CONTROL OF YOUR REPUTATION & BUILD TRUST

Now that you have claimed your business on the top online business directories you need to plan on how you will maximize those listings with positive reviews.

Online reviews also increasingly influence its position in online search results. More reviews can help a company appear higher in search results on Google and Google Maps and ultimately make customers more likely to trust that business. Positive review scores lead to higher visibility in search results and more recommended customers at your door.

What You Need

  • Set-Up Business Directory Listings
  • Message Copy
  • Automated email and SMS texting

4.

Referral Marketing

STAY IN TOUCH WITH PREVIOUS CUSTOMERS

We all love referrals. They are the best leads any business can get. The problem is most businesses don't have a systematic way of getting referrals and leave it to chance. Instead, implement a follow-up systems every 6 months to a year to stay top of mind with your previous customers.

What You Need

  • Client Email List
  • Follow-up System
  • Message Copy
  • Landing Page
  • Automated Lead Nurturing & Scheduling

5.

REMARKETING ADS

STAY TOP OF MIND WITH SITE VISITORS

Don't let your previous marketing efforts go to waste. Often site when someone visits your website they are not ready to take action. This is where remarketing kicks in by retargeting your previous site visitors with ads on google and facebook. When done right, retargeting is one of the most cost effective forms of advertising.


What You Need

  • Google & Facebook Pixel Set-Up
  • Retargeting Ad Campaign Set-Up
  • Ad Creatives with Offers
  • Landing Page
  • Automated Lead Nurturing & Scheduling

Our "Done For You" Pricing

Starter Package

$97/month

$600 Set-Up Fee

or $1,500/year & $0 Set-Up Fee

Website

Website Hosting

Monthly Maintenance

Google Maps Setup & Optimization

Web Chat

Automated Missed Call Text Back

Contacts Database/CRM

Invoicing

Advanced Package

$297/month

$800 Set-Up Fee

Everything in Starter Package

Landing Pages

Retargeting Ad Campaign

Lead Capture Survey & Forms

Lead Nurturing Automated Follow up Campaign

Client Referral Campaign

Local Virtual Phone Number

Business Directory Listings

Reviews Campaigns

Reputation Management

Our "A la Carte" Services

Business Listings

  • 70+ Citations internet
  • Keep all listings up to date
  • Increase your rankings

Starting at $100

Facebook & IG Ads

  • Ad creatives
  • Landing Page Build
  • Here's some stuff

$700/month + $500 setup fee

SEO

  • 20 targeted keywords
  • 2 articles per month (500 words)
  • 1 hour of website audit repairs

$998/month + $199 setup fee

Full Custom Website Design

  • Up to 5 Pages
  • Full Development
  • Lorem ipsum content

Starting at $1,000

Branding/Graphic Design

  • Logo Design/Redesign
  • Business Cards & Apparel Design
  • Social Media Graphics

Starting at $200

Virtual Marketing Assistant

Social Media Management

  • Content Creation
  • Ad Campaign Management

Starting at $200/mnth

Need More Information? Contact Us

786-620-3065

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